The students worked together on an exciting market research project and carried out primary research at Europark Salzburg. We are very grateful to Europark Centre Manager, Manuel Mayer, for giving us a tour and showing us how they use market research data to maximise shoppers' experience at Europark. 

In addition to lessons, classroom observations, and the design and evaluation of questionnaires, the programme also included presentations on Austria, culture, business, food, and politics. A city tour in English and Spanish , a fun bowling evening , and a visit to the famous Hellbrunn trick fountains made the week even more memorable.

Most importantly, the students quickly connected with one another, making the exchange a complete success!

Next step: In autumn, it will be our turn to travel to Barcelona – and we are already very excited!